4D-Organizational Implementation







The 4 Disciplines of Execution®


When it comes to attaining Wildly Important Goals® (WIGs®) on the organizational level, the role of the leader in the business-execution process is critical. At FranklinCovey, we’ve studied the topic of execution for several years, in thousands of teams and in hundreds of organizations.








When it comes to executing on the goals set by leadership, we find it breaks down in four ways:





1. Managers and their teams don’t know the goal.

Our research has shown that only 15% of employees know their organization’s most important goals: either the organization has no goals, or they have too many goals.




2. Managers and teams don’t know how to achieve the goal.

Too many people don’t know what critical activities provide the greatest leverage to achieving team goals.


3. They don’t keep score.

Our research shows that most workers don’t know what the key measures of success are, and they don’t measure and track the specific behaviours that lead to goal accomplishment.


4. They are not held accountable.

Our research shows that fewer than 10% of people meet with their manager at least monthly to discuss their progress on work goals.


As a leader, you can build a culture of execution in your organization through implementing The 4 Disciplines of Execution®. With over 4,000 implementations, FranklinCovey has refined the implementation process.


Implementation Process














The Opryland Resort and Convention Center

Be inspired and see how the Opryland Resort and Convention Center executes guest satisfaction with The 4 Disciplines of Execution®.


The 4 Disciplines of Execution® in a Nutshell

4DX® represents a new way of thinking and working that is essential to thriving in today’s competitive climate.


Case Study

Be Inspired: Watch how store 334 uses The 4 Disciplines of Execution to go from one of the worst performing stores to one of the best.









Latest Thinking









Download our guide, Impact Your Organization’s Results: Turn Average Employees Into High Performers.

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Join Chris McChesney, lead author of the bestselling book in the world on strategy execution, for a 60-minute webcast.

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Case Study




Gwinnett Medical Center was determined to raise patient-satisfaction scores. Watch their journey as their staff identifies objectives, outlines strategy, and maintains the focus to carry it out.

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